Pop-up Exhibition
As part of a group project, to develop an interactive space to convey a brand narrative, we developed an exhibition showcasing how IKEA products have helped people get a better night sleep throughout the companies history.
A Learning Experience
The space takes visitors on a journey from IKEA’s past to their present learning about IKEA’s brand and how to get a good sleep. In the final section visitors can use what they have learnt to customise an IKEA product, which can then be purchased.
Floor Plan
A- Historical ways of sleeping around the world
B- IKEA and sleep
C-IKEA’s modern brand
D-How design influences sleep and design for sleep
Brochure
A space for visitors to note down what they learn in each section for fututre reference.
IKEA and Sleep
Katie Nock 
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